Boost Your Content Marketing Strategy with Advanced AI Paraphrasing

Content marketing involves the process of creating and sharing/distributing different types of content pieces to attract potential customers. It is a widely used marketing strategy through which businesses:

• Generate leads.
• Improve brand awareness.
• Engage their audience/customers.
• Increase conversion rate.

Effective content marketing strategy involves the creation of unique, engaging, and high-quality content. Businesses use different techniques to uplift their content quality to boost their content marketing strategy.

Nowadays, one prominent technique several businesses use is AI paraphrasing. It involves using AI paraphrasing tools that rephrase content into a new and improved form without changing the original meaning.

In this post, we will explain different ways you can use AI paraphrasing to boost the content marketing strategy.

Repurpose the Existing Content to Improve the Reach

Repurposing content is a common technique to reuse the existing content for other purposes. This involves changing the format of the content into a new one but with the same meaning and publishing on other platforms to improve reach. For instance, using tools for Pinterest scheduling can help you automatically share repurposed content on Pinterest, reaching a broader audience without manual effort.

AI paraphrasing tools are the perfect way to create a new copy of content for repurposing. For example, if you have a blog post written on your website and want to create a social media post about it, rewrite it using the tools and publish it.

Interestingly, you can generate various copies of the same content, such as blog posts, articles, and social media content in various formats. Once you get the copies, choose the one that seems to be the most engaging one. Isn’t it amazing?

Improve the Content’s Readability and Clarity

Effective content marketing necessitates writing content pieces of good readability and clarity. For this, you should use simple, clear, engaging, and user-friendly words and phrases.

In this scenario, an AI paraphrasing tool can help you quickly improve your content’s readability and clarity. When you pass the complex and unclear content through a paraphraser, it will replace the original words with simple, trendy, and compelling-to-read ones. Also, the tool will change sentence structures and make a continuous flow in your content.

A Practical Example:

We improved the readability and clarity of the below text with the help of an AI paraphrasing tool.

Our Text With Unclear and Jargon Wording:

“The proliferation of content marketing, an intricate facet of contemporary digital stratagems, has manifested a paradigmatic shift in the methodologies employed by enterprises to engender consumer engagement and brand fidelity”

Into

Improved Content:

The rise of content marketing, a complex aspect of contemporary digital strategy, has represented a paradigm shift in the methods used by businesses to drive customer engagement, and consumer and brand loyalty.

Demo:

Optimize the Content for Search Engines

Think of content marketing and SEO as two team members who work together to boost your online presence. While content marketing aims to create valuable content, SEO focuses on making you visible to search engines.

Here is the catch: content that is readable and easy to understand requires less SEO effort to rank. AI paraphrasing tools help marketers create such content.

As we have told you earlier, AI paraphrasing tools remove any repetitive and unnecessary words and phrases from the content. Such content isn’t only easy to skim by readers, but search engines also give it a better ranking.

Remove Plagiarism and Maintain Originality

There are times when you want to take a piece of text from another source, rewrite it in your own words, and paste it into your paper, essay, or blog article.

Rather than manually doing this, use an AI paraphrasing tool to rewrite the content into a whole new form. It not only helps you rewrite others’ content but also removes accidental plagiarism from your own work.

Digital content creators can obtain better ranking by creating unique, plagiarism-free content. Unique content will help them gain way more reach.

Conclusion

AI paraphrasing tools help you boost your content marketing strategy in many ways. They help you rewrite a lot of content quickly, boosting your overall efficiency and plugging any content gap holes you might have.

You can use these tools to repurpose existing content for different platforms, improve readability by simplifying complex sentences, and optimize it for search engines by removing unnecessary words.

They also let you create unique and plagiarism-free content. With AI paraphrasing, you can create engaging, original content efficiently. It improves your online presence and attracts more readers.